Household Facilities and Equipment
Overview | Key Features | Resources |
Explore Canadian household and equipment characteristics for your communications business through a single database.
Gain insight into the household characteristics and equipment preferences of Canadian consumers for Communications market decisions. The Pitney Bowes Software data of Canadian Household Facilities and Equipment contains estimates of dwelling characteristics and selected household equipment. Boost your communications business with the Canadian Household and Equipment data
Use estimates based on data developed by linking the Statistics Canada’s Survey of Household Spending with Pitney Bowes Software's segmentation data product (PSYTE HD). The Canadian Household Facilities and Equipment data covers the entirety of Canada's 13 provinces and territories, so you can optimize your communications with Canadian customers.
For more information on understanding consumer preferences of Communications customers, or for other communications software solutions, contact us today.
Combine household data for an more accurate estimate
Get to know your Canadian customers - the Pitney Bowes Software Canadian Household Facilities and Equipment data combines Statistics Canada’s Survey of Household Spending (SHS) and Pitney Bowes Software’s segmentation data product (PSYTE HD). Understand patterns and preferences
Respondents to Statistics Canada's SHS Survey are asked for information on dwelling characteristics and selected household equipment. Pitney Bowes Software Canadian Household Facilities and Equipment data analyzes this data to discern patterns and to estimate missing values - helping your communications business understand what Canadian customers want.