Use advanced email list filters to your advantage. Use one or combine all the list filters to segment your database and target your customers with fine detail.

The Behavioral list filter allows you to create new lists for future email campaigns based on which actions your customers take today. Choose from behaviors like “Has Not Opened”, “Has Clicked” or “Has Subscribed” to determine which email campaign your customer should get next.

The Association list filter creates new email lists based on the Publications, Lists or Groups your customers Do or Do Not Belong To or are Active or Inactive in. Perhaps you would like to send a promotion to only to those who receive your newsletter. With this list filter grouping customers that are similar is easy.

The Geographical list filter looks at the information collected from your customers when they open and click on your email campaigns and tags them with the country, state and city they are located in. Target your email messages based on geography. This list filter enables you to announce your new store opening to your local customers only.


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